CAPUMA ACHIEVES HUGE SUCCESS IN THE 2022 AMA ICC IN CHICAGO, FIRST IN-PERSON CONFERENCE SINCE 2019
Updated: Feb 8
(Pictured from left to right: Noah MacInnis, Justin Malialas, Eduardo Gevenez, Andrea Eby, Jay Herbsen, Pouru Patell, Amanda Phillips, Justin Vogt, Oscar Blue, Vishal Prem Jagarapu)
It's been three years since CAPUMA was able to attend the AMA ICC in person. In 2020, their trip to New Orleans got cancelled due to the rise of the COVID-19 pandemic, and in 2021, the conference took place virtually. However, the association's diligence and patience paid off, as members of CAPUMA flew to Chicago for the 2022 AMA International Collegiate Conference.
The three-day conference, which took place during March 17th-19th, was packed with 370+ collegiate chapters across North America. Among them, CAPUMA was one of two Collegiate chapters representing Canada in the Windy City.
Throughout the various opportunities and festivities of networking with industry professionals, faculty, and peers alike, the conference is home to multiple marketing and sales competitions, where student alike test their business savvy and marketing aptitude.
In the Collegiate Case Competition sponsored by Amazon, our case team placed 2nd out of 200+ schools across North America! The team, which consist of: Nadine Frankowski, Oscar Blue, Vy Nguyen, Devon Kular, Svitlana Shapotkina, Gimena Machado, Valerie Pham, Ariel Xu, Amanda Phillips, Noah MacInnis, Eduardo Gevenez, and Vishal Prem Jagarapu, were coached by our faculty advisor Andrea Eby, who started the road to Chicago in the summer of 2021.
The associated was well represented in the rest of the marketing competitions.
Amanda Phillips earned an Honorable Mention in the Perfect Pitch Competition
Noah MacInnis placed 8th in the Undergraduate Research Competition,
Oscar Blue placed 4th in the in the Sherwin-Williams Sales Competition,
and Justin Malialas, Jay Herbsen, Pouru Patell, and Justin Vogt completed in the Riddle & Bloom Marketplace Simulation and the IIBD Ltd SABRE Simulation.
The association is ecstatic to be part of this thrilling and empowering experience, and we can't wait to do it all again next year, as the AMA ICC returns to New Orleans in 2023!