2024
2024 AMERICAN MARKETING ASSOCIATION INTERNATIONAL COLLEGIATE CONFERENCE
APRIL 20TH, 2024
Capilano's Marketing Association attended the 2024 AMA ICC and had a blast participating in the workshops, competitions and panels. NOLA 2024 was a trip of ambition and successful for the CAPUMA, and will not be forgotten anytime soon.
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THE COLLEGIATE CASE COMPETITION
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TOP 15TH
Carter Lisle, Liam Gottschalk, Josh Bang, Declan Moffat, Janine P. Raim Otelbek, Kendra Mazur, Andrea Pernalete Black, Lily Beaupre, & Luciana Guzman
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THE UNDERGRADUATE COMPETITION
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3RD PLACE
Liam Gottschalk, and Josh Bang
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THE SALE COMPETITION
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5TH PLACE
Chloe Grondin
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THE PERFECT PITCH COMPETITION
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4TH PLACE
Alexander Malcic
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5TH PLACE
Chloe Grondin
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HONOURABLE MENTION
Amanda Phillips
2024 (BCITMA) BRITISH COLOMBIA INSTITUTE OF TECHNOLOGY MARKETING ASSOCIATION COMPETITION
JANUARY 20TH, 2024
Capilano's Marketing Association attended the 2024 BCITMA Competitions and returned with great success from our dedicated and talented members who competed in this year's competitions—starting the new year off strong!
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THE SALES COMPETITION
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1ST PLACE
Chloe Grodin
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FINALISTS
Alexander Malcic & Barin Alp
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THE SIMULATION COMPETITION
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1ST PLACE
Declan Moffat, Liam Gottschalk, Carter Lisle and Josh Bang
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4TH PLACE
Smile Kaur and Rahul Mehulrai Rajyaguru
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2023
AMERICAN MARKETING ASSOCIATION CONFERENCE IN NEW ORLEANS 2023
2023 AMERICAN MARKETING ASSOCIATION INTERNATIONAL COLLEGIATE CONFERENCE IN NEW ORLEANS
APRIL 8TH, 2023
Capilano Marketing Association attends the AMA International Collegiate Conference(AMA ICC) in New Orleans, representing our collegiate chapter in each competition and giving each member a great opportunity to network and learn from the best in the marketing industry!
THE SALES COMPETITION
3RD PLACE
Roman Ivanenko and Kendra Mazur
THE OUTBOUND SALES COMPETITION: Navitec Inc.
1ST PLACE
Amanda Philips
HONOURABLE MENTION
Kendra Mazur
THE PERFECT PITCH
HONOURABLE MENTION
Strahinja Acimovic
THE UNDERGRADUATE RESEARCH
HONOURABLE MENTION
Vishal Prem Jagarapu and Noah MacInnis
THE COLLEGIATE CASE STUDY: The Wall Street Journal
HONOURABLE MENTIONS
Alexandra Stringer-Holden,Hans E. Berg, Jacob Callas,
Jonathan Boldt, Justin Tee, Lauren Canofari, Omar I.,
Roman Ivanenko, Stefani Beverly and Strahinja Acimovic.
2023 (BCITMA) BRITISH COLOMBIA INSTITUTE OF TECHNOLOGY MARKETING ASSOCIATION ANNUAL COMPETITION
JANUARY 21ST, 2023
Capilano Marketing Association attends BCITMA 2023 for another year of thought-provoking and entertaining competitions. Our team shows resilience and admirable work ethic with this year's performance. A thank you to our hard-working CAPUMA members and faculty members.
THE BACKPACK SIMULATION COMPETITION
1ST PLACE
Jay Herbsen
THE SABRE SIMULATION
1ST PLACE
Amanda Philips, Jacob Callas, and Justin Tee
THE SALES COMPETITION
3RD PLACE
Roman Ivanenko
2022
2022 COLLEGIATE CASE COMPETITION SPONSORED BY AMAZON FROM AMAZON CASE COMPETITION
MARCH 17TH - 19TH 2022
Attending their first in-person AMA International Collegiate Conference since 2019, our student marketers made a significant impact in Chicago. Coached by their faculty throughout the Fall and Spring semesters, Andrea Eby, the case team finished 2nd out of 300+ chapters in the Amazon Case Competition. Additionally, CAPUMA was well represented through the rest of the conference festivities, as the team earned reputable standings in the sales competition and the perfect pitch competition, to name a few. ​
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THE AMA COLLEGIATE CASE COMPETITION
2ND PLACE
Nadine Frankowski, Oscar Blue, Amanda Phillips, Svitlana Shapotkina, Gimena Machado, Vy Nguyen, Valerie Pham, Devon Kular, Ariel Xu, Vishal Prem Jagarapu and Eduardo Gevenez.
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THE UNDERGRADUATE RESEARCH COMPETITION
8TH PLACE​
Noah MacInnis
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THE SABRE SIMULATION
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Justin Vogt, Justin Malialas, Pouru Patell and Jay Herbsen
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THE AMA PERFECT PITCH COMPETITION
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HONORABLE MENTION
Amanda Phillips
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THE AMA SALES COMPETITION
4TH PLACE
Oscar Blue
2022 BCITMA ANNUAL REGIONAL CONFERENCE
JANUARY 14TH - 15TH 2022
CAPUMA was able to successfully secure several honours at the 2022 BCITMA Annual Regional Conference.
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THE CASE COMPETITION
1ST PLACE
Nadine Frankowski, Svitlana Shapotkina and Noah MacInnis
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THE SABRE SIMULATION
1ST PLACE
Justin Malialis, Justin Vogt, Evan Yee and Pouru Patell
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THE SALES COMPETITION
3RD PLACE
Oscar Blue
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THE MARKETPLACE SIMULATION
4TH PLACE
Terrence Alanis and Jay Herbsen
2021
2021 AMA VIRTUAL INTERNATIONAL COLLEGIATE CONFERENCE
APRIL 8TH - 10TH 2021
As a result of the COVID-19 Pandemic, this year's AMA ICC was held virtually. The conference competitions, networking opportunities, keynote speakers, and workshops were all executed exceptionally well by the amazing AMA collegiate staff. Our student marketers represented the association very well throughout the three-day conference, gaining various accolades and awards.
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Outstanding Chapter Planning
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THE AMA COLLEGIATE CASE COMPETITION
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SEMI-FINALIST
Sierra Siciliano, Jacob Jordan, Grace Hardman, Jasluv Brar, Nicholas Korz, Kiana Wing, Josh Fairfield, Thiago Rocha, Raissa Xavier, Negar Issari, Anthony Barthelemy
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THE UNDERGRADUATE RESEARCH COMPETITION
5TH PLACE
Terrence Alanis and Jasluv Brar
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THE SABRE SIMULATION
7TH PLACE
Mary Dyck, Nick Kim, Kristine Yuen and Cate Sproule
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THE AMA PERFECT PITCH COMPETITION
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HONORABLE MENTION
Amanda Phillips
FINALIST
Dora Solic
2021 KPU CASE COMPETITION
MARCH 4TH - 6TH, 2021
Sponsored by the case client TD Insurance, the 2021 KPU Case Competition consisted of student-led teams from across Canada. Coached by our faculty advisor Andrea Eby, the team of Jacob Jordan, Mary Dyck, Jasluv Brar, and Grace Hardman placed 2nd in the nationwide competition, with Grace winning the best presenter award!
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THE CASE COMPETITION
2ND PLACE
Jacob Jordan, Mary Dyck, Jasluv Brar and Grace Ha
BCITMA 9th Regional Conference
JANUARY 25TH 2020
CAPUMA was able to successfully secure several competitions at the 8th Annual BCITMA Regional Conference.
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THE CASE COMPETITION
1ST PLACE
Jesús López, Michael Hoy, and Paula Gomez
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THE SABRE SIMULATION
3RD PLACE
Athina Kunschner, Jay Herbsen, and Samantha Wong
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THE MARKETPLACE SIMULATION
3RD PLACE
Jay Herbsen, Ruby Raimerz, Robin Sidhu and Terrence Alanis
2020
2020 AMA ICC Regional Conference
MARCH 14TH - 17TH, 2020
Due to the COVID-19 pandemic, our CAPUMA team was unable to attend the annual conference in New Orleans, but we were still able to be rewarded for our efforts in the collegiate case competitions, and marketplace simulations, as well as for promoting and improving our brand equity of that year.
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Top 5 Small Chapters of the Year
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AMA Collegiate Case Competition - Semi-Finalists:
Chris Robanske, Jay Herbsen, Paul Salvuc, Vanessa Parrotta, Samantha Wong, Athina Kunschner, Taylor Seganfreddo
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AMA Faculty Marketplace Simulation - 2nd Place
Andrea Eby
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AMA Outbound Sales Competition - Semi-Finalist:
Taylor Seganfreddo, Karim Moodad, Emilio Haneine
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BCITMA 8th Regional Conference
January 25th, 2020
CAPUMA was able to successfully secure several competitions at the 8th Annual BCITMA Regional Conference.
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1st Place for SABRE: Jesús López, Michael Hoy, and Paula Gomez
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1st Place for Case Competition for Disability Foundation: Athina Kunschner, Jay Herbsen, and Samantha Wong
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2nd Place for Market Place Simulation: Dara Di Rocco, Terrence Alanis, and Jay Mander
2019
American Marketing Association International Collegiate Conference
April 11-13th, 2019
Our CAPUMA team attended and competed in the AMA International Collegiate Conference in New Orleans, Louisiana
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Best Chapter Planning, awarded based on review of CAPUMA Annual Report
(report on initiatives over the year)
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Sabre Simulation - 9th place (Rosemary Preckel, Eva Umanets, Raymond Lam)
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Marketplace Simulation - Commendable (in top 12 group)
(Rosemary Preckel, Eva Umanets, Raymond Lam)
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Case Competition with client Wall Street Journal - Commendable (top 40%) Arashpreet Hothi, Sophie Yehia, Isabella Cheung
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Outbound Sales Competition - Semi Finalist, Adam Daher
Best On-Campus Group/Organization
February 6th, 2019
CAPUMA was honoured to receive the award for the Best On-Campus Group/Organization at the Best of Capilano Awards, presented by the Capilano Courier, on February 6th!
Regional Sales Marketing Conference Awards
January 19th, 2019
Our CAPUMA members competed in the BCITMA Regional Sales Marketing Conference.
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1st Place on the Sales Competition
Karim Moodad
2nd Place in the SABRE Simulation Competition
Rosemary Preckel & Raymond Lam
3rd Place in the Case Competition
Isabella Cheung, Mary Dyck & Arashpreet Hothi
2018
American Marketing Association International Collegiate Conference
New Orleans, Louisiana, April 5-7 2018
CAPUMA placed 3rd in the AMA Collegiate Case Competition out of 103 Competitors.
The team: Rosemary Preckel, Madison Heidema, Rochelle Leblanc, Lexi Wuthrich
Honourable Mention: 6th Place AMA Collegiate Marketing Strategy Competition; Ludwig Coleman & Ileana O’Keefe.
BCITAMA Regional Conference
BCIT Campus, Downtown Vancouver, January 13 2018
Hamzah; 1st Place in the BCITMA Sales Competition
Ileana, Rosemary, Madison; 1st Place in the BCITMA Annual Case Competition
2017
AMA International Collegiate Conference
New Orleans, March 16-18 2017
Our faculty advisor, Andrea Eby, was awarded the Hugh G. Wales Award for Faculty Advisor of the Year
The CAPUMA case team placed 2nd in the AMA Collegiate Case Competition. Team: Chris Critchley, Pauntehah Poursaba, Tom Kramer, Adam Wong, Robert Dromey, Phoebe Chung, Vermie Pacson and Faculty Advisor Andrea Eby
Hamzah Elhassani 10th place in AMA TEKSystems Outbound Sales Competition
2016
AMA International Collegiate Conference
New Orleans, March 17-19 2016
The CAPUMA was honored with Exemplary Collegiate Chapter Performance for Outstanding Chapter Planning
Honorable Mention: AMA Collegiate Case Competition.
Team: Matthew Shepherd, Rhita Hassar, Stephanie Hahlen, Alexis Morton and Faculty Advisor Andrea Eby
Richard Harvey placed 5th in AMA TEKSystem
Outbound Sales Competition
